

Signal in
Inbox, form, or meeting note starts the lane
Record
CRM, help desk, or spreadsheet keeps state
Docs
SOPs and templates ground replies and actions
Approval
Named gate before wider writes
Operational surface
Connect the minimum useful surface before you add anything new.
A good sales desk build usually needs one inbound signal, one system of record, one approved document source, and one visible approval edge.
- Reads come before wide writes
- Context stays document-backed
- Rollback stays possible

